For a company in need of marketing information, the Internet offers a means of reaching consumers without having to call them away for a dinner or lunch. The Internet and World Wide Web have the potential to create vast new markets for information services and knowledge of the products. It is vital because organization needs this information to plan their strategies and for the consumers to have a convenience to click on the product they really need.
Lots of companies nowadays intend to go global. Global expansion allows companies to spread costs over operation and enhance profitability. In industries as diverse as computer products, insurance, telecommunications, and pharmaceuticals, the global race has been ignited by unprecedented geographic and financial opportunities.
With close of the 21st century, the entire world is open up for the first time as single mass market. Simultaneously, computers, faxes, and e-mail have made the logistics of global deployment and management decision making easier.
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